Lead Tracking & User Behavior Setup for Service Business

I set up advanced lead tracking for a service business to analyze user behavior and intent. Key Solutions: Phone Click Tracking: Captured direct call leads. Scroll Tracking: Measured engagement on service pages. Video View Tracking: Monitored YouTube explainer video performance. GA4 & GTM: Created a custom event framework for lead funnels. This allowed the client to optimize landing pages and focus budget on high-performing services
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